vivo V40
vivo V40 — Portraits After Dark
Warm evening lights, expressive portraits, and close-up camera demonstrations shape this product story. Presenter-led footage and on-screen imagery connect the device to the experience of capturing a portrait.
A closer look.
Three vivo V40 videos bring the product into different situations: portrait photography, night and multifocal photography, and a film centered on IP68. The collection combines presenters, location footage, phone-screen details, and product graphics.
- Discipline
- Film
- Creative scope
- Video editing
- Status
- Portfolio project
Creative objective
Connect each product story to a recognizable setting, balancing the presenter with close-up demonstrations and on-screen information.
Art direction
Colorful evening lights contrast with green outdoor locations. Close views of the phone sit alongside wider scenes, keeping people and product in the same visual story.
vivo V40 — Night, in Focus
A night and multifocal photography film built around people, atmosphere, and changing perspectives. Location footage, phone-screen details, and presenter moments guide the viewer through the visual story.
vivo V40 — Everyday Adventure
An outdoor product narrative centered on the V40’s IP68 feature. Green locations, character interactions, and device close-ups create a grounded setting for the film’s product message.
The finished work.
The portrait-mode film leads the collection, followed by the night multifocal and IP68 films. Original audio is retained in every full-length video.
